So What Type of Website do You Have?
written by Kenny Harper
Posted October 31st, 2009
There are 6 main categories of websites:
- Web Based Sales – Selling products or services on-line / E-commerce
- Offline Sales – Selling products or services but from “brick-and-mortar” stores; wholesale or retail
- Generating Leads – Getting new business, new customers
- Market Awareness – Letting consumers know about a particular product or service
- Informative or Entertaining – Just for the sake of sharing info or entertainment with others
- Influential or Persuasion – Trying to influence a person to lean towards a new direction, product, or stance
These different types of websites can overlap; a website may fall under more than one category, but realizing what type of site you have can make a big difference to how your website is designed, marketed and optimized for search engines.
KeyTheory.com falls into the Generating Leads, Market Awareness, and Informative categories, as you will see when you look through other areas of our website.
Posted in: Marketing | Tags: Strategy
